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Latest Articles

The go-to resource for those looking to grow on Amazon. Get analyses, strategies, and official updates on the world of Amazon Vendor, Seller, and Hybrid. Discover practical insights on performance, pricing, creativity, and governance to enhance your brand's competitiveness.

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BLOG

Latest Articles

The go-to resource for those looking to grow on Amazon. Get analyses, strategies, and official updates on the world of Amazon Vendor, Seller, and Hybrid. Discover practical insights on performance, pricing, creativity, and governance to enhance your brand's competitiveness.

/

BLOG

Latest Articles

The go-to resource for those looking to grow on Amazon. Get analyses, strategies, and official updates on the world of Amazon Vendor, Seller, and Hybrid. Discover practical insights on performance, pricing, creativity, and governance to enhance your brand's competitiveness.

Photo of an Amazon package with the caption 'Amazon reduces fees 2026: Impact, risks, and opportunities for sellers and vendors'

Opportunities

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Nov 11, 2025

Amazon Reduces Fees for 2026: Impact, Risks, and Opportunities for Sellers and Vendors

Amazon Introduces New 2026 Pricing: FBA Reductions up to €0.45 per Unit Under €20 and Updates on Fees and Promotions. Here’s What Changes for Brands.

An Image with a blue background ask to rufus with an AI chatbot on mobile phone mockup

Technology

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Nov 25, 2025

Rufus: Amazon's New AI That Transforms the Buying Journey. What It Truly Means for Brands

Rufus, the AI announced by Amazon on February 1, 2024, is set to revolutionize the shopping journey. Discover how it will impact brand sales and how to prepare for the new era of e-commerce.

Amazon Marketing Cloud illustration

Technology

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Nov 18, 2025

Amazon Marketing Cloud (AMC): What It Is, How It Works, and Why It's Redefining Advertising on Amazon

Discover Amazon Marketing Cloud: the advanced tool for omnichannel analysis, audience insights, and incremental measurements. Vendor is a certified Amazon Partner AMC.

Un'illustrazione del Black Friday su Amazon

Market

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Oct 22, 2025

Black Friday Amazon 2025 — Everything You Need to Know About the Year's Most Anticipated Event

Strategic Guide to Black Friday 2025: Analyzing the 40% Increase in CPC, Growth Categories, and the Importance of Logistics Preparation (FBA).

A photo of an Amazon shipping box, accompanied by a small cart and a calendar displaying "October 1". Also included is the text AMAZON BUSINESS REDUCED, indicating lowered commissions.

Business

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Oct 22, 2025

Amazon Business 2025: New Reduced Fees for Bulk Orders Starting October 1st

Starting October 1, 2025, enjoy reduced fees on Amazon Business for bulk orders. Discover how to leverage B2B strategies to boost your operating margin.

Amazon boxes in the manufacturing process

Tips

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Oct 22, 2025

Amazon Stock Management: Why Sending Inventory Early Boosts Performance

Logistics is like an algorithm: discover why sending your FBA inventory early (by October) is crucial for organic visibility and advertising ROI.